Woven Image and Adam Goodrum at Denfair 2017

News /
8 June 2017
Woven Image and Adam Goodrum at Denfair 2017
Designed by Adam Goodrum, the Sound Lounge at Denfair 2017 features EchoPanel from Woven Image.

Find Woven Image and Adam Goodrum in the Sound Lounge at Denfair 2017.

Denfair 2016 Designer of the Year winner, and Woven Image Imagination Partner Adam Goodrum, is this year directing his conceptual thinking to the Sound Lounge at Denfair 2017, taking place between the 8th and 10th of June at the Melbourne Convention and Exhibition Centre.

The installation forms part of Imagination Partners – an ongoing Woven Image campaign that has involved collaborations with some of the world’s most exciting designers since its launch back in 2011. Imagination Partners gives designers the opportunity to work with an open brief, enabling each designer to explore Woven Image product in new ways and test ideas using manufacturing technologies.

Adam's response to the Imagination Partner brief was to employ the sound absorbing qualities of EchoPanel and confront the themes around sound, enclosure and transience – marking an exciting interaction with the material as a spatial element and soundscaping utilizing the latest technology from sound partner Bang & Olufsen.

Goodrum says of his approach to designing the Sound Lounge:

“Through the interplay of light and structure I wanted to create a visceral environment: a space of sensory ambience and augmentation. Standing as an installation inasmuch as a functional setting, the lightness of form and repetition of elements creates a space which endeavors to become a visual representation of sound.”

Woven Image

Woven Image is textile design and interior finishes company, specialising in sustainable textiles and vertical surface finshes for commercial interiors.

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