High-tech sunvas snc fabric conquers the market
At the beginning of 2013 German awning manufacturer markilux completely restructured its shading fabric collection by replacing the tried and tested, yet outdated acrylic quality with an innovative new material named sunvas snc. This high-performance, polyester-based fabric, alongside sunsilk snc, now forms an integral part of markilux’ extensive World of Colours fabric collection.
The development of sunvas snc spanned almost five years and now, after almost a full year in the market, the company has finally been able to take stock of consumer acceptance of the new fabric.
“Our expectations were very high concerning the acceptance of our new sunvas snc fabric. Every product must first gain a foothold in the market and convince the inevitable sceptics, however good a product it may be”, says managing director of markilux’s parent company Schmitz-Werke, Dan Schmitz.
The sales figures are particularly gratifying, showing that up to and including December 2013 more than 50 per cent of all awnings ordered were fitted with fabric covers made from sunvas snc – around 390,000 square metres of material which could cover almost 20 Melbourne Cricket Grounds.
According to Schmitz the company was convinced from the start that replacing acrylic in its entirety with sunvas snc was the correct decision to make.
“We invested a lot of time in developing a new awning fabric which, like acrylic, has a uniquely textile feel, but at the same time has similar technical and performance characteristics to those of our sunsilk snc fabric. Sunvas snc is comparatively tear resistant, light-resistant, weatherproof and water resistant, and retains its shape well. It also offers a much wider range of colours and patterns.”
In Australia awnings with sunvas snc are available exclusively through markilux Australia and its exclusive network of retail distributors.
With more than 40 years experience in technical research, markilux is the world leader in awning mechanisms and textiles. Designed and manufactured in Germany, markilux offers the largest range of premium external shading systems in Australia.Learn more