Gerflor showroom now open to design professionals

News /
14 November 2013
Gerflor showroom now open to design professionals
The Gerflor showroom.

Natural plywood provides the perfect canvas for a celebration of colour and design at the new Gerflor Showroom in Hawthorn East, Victoria.

Designed by Daniel Dalla Riva of UNO the showroom is an inviting space where the extensive portfolio of Gerflor’s commercial and residential flooring is on display.

“The aesthetic is built around a neutral, minimal palette of natural plywood that does not conflict with the product. This project was all about the product and creating a welcoming space where samples are accessible and it is easy to navigate through the different flooring styles and solutions,” Daniel said.

Daniel’s graphic display features a mix of colors, designs and textures mounted to ply cut-away panels for dramatic effect.

“There was enormous breadth in the products that Gerflor wanted to display. One of the challenges was to not only show the colours and textures, the decors if you like, but also the practical aspects of the ranges,” he said.

“I hope the outcome is a space that is easy for specifiers, designers and other visitors to navigate, with the assistance of the Gerflor team, their way through the many different solutions that are offered,” Daniel said.

The Gerflor showroom is open to design professionals by appointment only. For further information and bookings contact Showroom Manager, Angela Gerace on (03) 9832 1376 or

Gerflor Australasia

Gerflor manufactures resilient vinyl flooring for commercial, residential, sports, transport and safety applications.

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Head Office

Gerflor Australasia

17 Cato Street

Hawthorn East, Vic, 3123

Phone: 1800 060 ...