Love vacuuming with the new AirRAMTM
Auckland, Wednesday 26th June 2013 – BISSELL Homecare, Inc., has secured the international distribution for AirRAM, a high performance, cord-free vacuum cleaner. BISSELL can now share the successful AirRAM with New Zealanders, creating a cleaning revolution!
The BISSELL AirRAM takes everything you hate about vacuuming and makes it disappear. The cord that gets snagged and holds you back - gone. The ridiculous weight that makes it so hard to lift and carry - halved. The dust cloud when you empty the cylinder - history. It’s lightweight, powerful, clean and cordless. What’s not to love?
A high tech, rechargeable, lithium ion battery provides unparalleled power and energy efficiency. In fact, the AirRAM is up to 20 times more efficient than leading mains powered vacuum cleaners. One four-hour charge will provide enough power to vacuum the whole house. As the name AirRAM suggests, unique bag-less technology compresses dirt and dust into uniform bales, making disposal a breeze.
The AirRAM is lightweight (3.5kgs) and its dynamic design provides an upright and slim line profile, making it easy to manoeuvre for perfect edge-to-edge cleaning. It also makes cleaning the stairs and under your furniture easier than ever before.
Nick Grey, an industrial designer with a lifetime in vacuum manufacture, has taken a ground up approach to the design of the BISSELL AirRAM. The technology contained within the unit is impressive, however the concept of the design is based in the real world and has provided a spark of passion not normally associated with vacuums.
“We are so excited by the opportunity the AirRAM will provide our customers,” said Mark Bissell, Chairman and CEO, BISSELL Homecare, Inc. “With more than 20 million units sold worldwide, the BISSELL AirRAM has already earned a reputation for excellence and we know Kiwis will fall in love with it.”
This revolution in cleaning is sure to sweep away the drudgery of vacuuming, replacing it with cutting edge technology combined with people first design.
The BISSELL AirRAM will retail for $499.95 and is available from Harvey Norman, Farmers, Noel Leeming and Smiths City.
Visit www.bissell.co.nz for more information on the cleaning revolution.
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